I was surprised to see this headline on the DHHS web site, "Biofeedback Now Seen as 'Regular' Medicine: Computer-assisted treatment has joined mainstream for pain, anxiety and more". But it makes sense. As our knowledge of both the physical nature of behavioral disorders and the behavioral nature of physical disorders has continued to grow, it was inevitable that we would eventually begin to see the 'therapies' overlap.
The emerging group of tech-enabled therapies—both stimulation-based neuromodulation therapies and exercise-based therapies (like biofeedback in the DHHS article)—will help to drive the health management integration that has been held up as the ideal. That said, I think the going will be slower than necessary, mainly because there is a great deal of professional resistance (both in physical medicine and in behavioral health) to embrace the new treatment models.

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